Best of CASE District I Award
 

Institution: Tufts University

Title of entry: Tufts Magazine

About this entry: "In the redesign launched in 2020, Tufts Magazine was reimagined and expanded to elevate it as the print vehicle serving the *entire* alumni community, including those who attended the graduate and professional schools. Previously, the primary audience for the magazine was undergraduate alumni.

The refreshed magazine emphasizes bold design, stunning photography, and engaging stories from all of Tufts’ schools to showcase how the four campuses (including all its schools) comprise ONE vibrant university. The renewed emphasis on a university-wide approach followed a decision to stop publishing separate magazines for alumni of each of Tufts’ graduate schools. While that pivot was challenging, it provided an opportunity for a entirely new vision for Tufts Magazine and the opportunity to leverage an entire university's worth of powerful storytelling."