Best of CASE District VII Award
 

Institution: Stanford University

Title of entry: Think Fast, Talk Smart: The Podcast

About this entry: Think Fast, Talk Smart provides concrete tools and techniques to help listeners hone and enhance their communication skills.

Our host, Matt Abrahams, invites business school and university faculty and lecturers to share ideas and tips for effective communication. Conversations are entertaining, yet full of practical guidance, routinely earning praise from both new listeners and regular subscribers.

The show is one of the most popular “careers” and “business” podcasts in the world — it has reached over 21 million downloads, with a consistent listenership of 300,000 per episode. This year, the show received three Signal Awards: Advice & How-To Show (silver), Advice & How-To Episode (bronze), Commute Podcast Episode (bronze).

As the podcast was completing its third year and 75 episodes, we began experimenting with new formats and approaches, including a “Best of” series during summer months. This series was marketed as a summer learning series and was less work on the production end for our staff, yet still garnered engagement from listeners (more on this below).