Best of CASE District II Award
 

Institution: Georgetown University

Title of entry: Called to Be - Georgetown’s Campaign Website

About this entry: In March 2023, Georgetown University launched its $3 billion fundraising campaign, Called to Be: The Campaign for Georgetown. To support the campaign effort, we created the Called to Be website, which Georgetown's Office of Advancement Communications team created in-house.

The site has been well-received for its beautiful and clever integration of Georgetown's visual identity, clear expression of the campaign's four commitments and overall goals, and easy-to-navigate site structure. Additionally, the site features a unique, custom-made search component called the "Opportunity Finder," which provides prospective donors with an intuitive tool for finding opportunities that align with their goals and values.