Best of CASE District I Award
 

Institution: Williams College

Title of entry: Williams Magazine: Get Out and Play!

About this entry: Distributed to Williams College alumni, faculty, staff and current families, Williams Magazine strengthens the supportive connections among the Williams community by providing readers with compelling and engaging experiences. To meet the Communications goal of exploring the past, present and future of Williams and the college's efforts to support student health and wellbeing, we crafted a story about the Williams Outing Club, a campus organization founded in 1915 that makes the outdoors accessible to everyone. Using outdoor gear, student volunteers, and other elements, we brought the story to life through a series of photographs that featured in the print magazine, social media with animation, and an online magazine.