Best of CASE District V Award
 

Institution: Michigan State University

Title of entry: 2024 Spartan Year in Review

About this entry: To recap Michigan State University’s year in an engaging way, the University Communications and Marketing team produced a video featuring MSU achievements and highlights from 2024 that were most popular on social media. Animation was used to recreate various social media environments and interactions, pulling in real social media posts. The video was shared on MSU’s social media accounts and also featured on the university homepage and primary news website, MSUToday.

The result was more than 8,000 engagements across our social media channels and more than 75,000 total views.