Best of CASE District VI Award
 

Institution: Missouri University of Science & Technology

Title of entry: Gateway to Miner Pride

About this entry: Gateway to Miner Pride
Location: Missouri S&T Campus Parking Garage
Medium: Custom Vinyl Wall Prints
The Challenge
Parking garages often provide the first physical touchpoint for campus visitors, yet they are typically characterized by cold, uninviting concrete. The goal was to transform the garage entrance into a vibrant “front door” that immediately communicates the unique spirit of Missouri S&T to campus visitors, like prospective students and alumni.
The Solution
We designed a large-scale mural spanning 100 feet of entrance wall space. Using high-durability vinyl prints, we integrated an array of campus icons, historic buildings, and cherished traditions into a playful and lively design. The design uses a bold, energetic color palette to break the visual monotony of the gray structure, ensuring the "Miner" personality is felt the moment a visitor arrives.
The Impact
The installation successfully converted a sterile transit point into a destination.
Visual Transformation: Fully masked 100 feet of blank concrete with cohesive storytelling.
Brand Alignment: Effectively reflects the character and "S&T style" through curated iconography.
User Experience: Created a lively, inviting first impression that sets a positive tone for the entire campus visit.